Every so often someone emails me asking for a route optimization API — they want to hit an endpoint from their own app, get routes back as JSON, and skip the whole “upload a spreadsheet” workflow entirely. Fair ask. But before you go shopping for one, it’s worth understanding what you’re actually paying for, because “API” in this space covers everything from a thin wrapper around a free library to a genuinely expensive enterprise platform.
Tag: operations research
Dynamic Route Planning Software, Explained
“Dynamic route planning software” gets thrown around as a marketing word more than a technical one, and it’s worth pinning down what it actually means before you pay for it. I’ve built routing models for real operations for over twenty years, and the honest answer is: dynamic isn’t a feature you either have or don’t — it’s a spectrum, and most businesses searching for it don’t actually need the far end of it.
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Deputy Alternative: Free Staff Scheduling, No Per-User Fee
The search for a Deputy alternative almost always starts the same way: the roster grows, the per-user fee grows with it, and someone asks whether a scheduling tool should really cost as much as a part-time shift. After twenty-plus years building optimization models professionally, I built my own answer — my free staff scheduling optimizer — and made it free: no per-user fee, no account, and a real solver doing the actual scheduling work.
Deputy’s roots are Australian, so plenty of the people comparing it are already searching in Commonwealth English — if that’s you, the free rota planner is the same engine, built around “rota” terminology instead of “schedule.”

When I Work Alternative: A Free Scheduling Optimizer
Most people hunting for a When I Work alternative aren’t angry at the product — they’re doing per-user math. Multiply a monthly fee by every employee on the roster, add the time-tracking add-on, and a “cheap” tool quietly becomes a real line item. I’ve built scheduling optimization models for twenty-plus years, and my answer to that math is my free staff scheduling optimizer: it costs nothing, needs no account, and — unlike most scheduling apps — it actually builds the schedule instead of giving you a nicer grid to fill by hand.

How to Plan a Delivery Route (the Way a Solver Does It)
Ask ten small fleets how to plan a delivery route and nine will describe some version of the same ritual: a list of addresses, a map, and somebody’s gut feeling about which order “makes sense.” I’ve spent years building routing models for real operations, and the gap between a gut-feel route and an optimized one is rarely small — it’s usually measured in whole driver-hours per day. The good news: planning delivery routes properly is a repeatable process, and most of it isn’t even math. It’s preparation.

